ABC Family is advertising (honestly) a “Countdown to 25 Days of Christmas”.
So, they have a 25 Days of Christmas event, effectively counting down to Christmas. But since that’s not here yet, for the last ten days of November they’re having a countdown for when they can have their Christmas countdown. But even that isn’t here yet, so all they’re doing right now is advertising that they’re going to have a countdown until the other countdown.
And what will really eat at you if you think about this is that somewhere at ABC there had to have been a meeting where someone said, “So, how many days until we can start airing the promos for the Countdown to 25 Days of Christmas?”